Define your own world with motion graphics, whiteboard animation and animated illustrations
From advertisers to film makers, creative directors recognize the power of animations and computer modeling to take us places we couldn’t normally experience. Just a sampling of today’s TV commercials shows some animation in nearly every national ad seen – a car “explodes” into individual parts and then reassembles before our eyes, a world exists entirely made of paint color strips, or a corporate logo rotates and flashes before settling in at the end of the ad.
Animated videos are frequently used by software companies, biotech firms, marketing agencies and online service providers to simplify a complicated process and get prospects focused on the key benefits of your product or service. When used as a lead generation video or a product overview, they can increase conversions by 30% or more! What would that be worth to your company?
Digital Bard works with technology companies, biotech firms, manufacturers, inventors, marketing agencies and online service providers to create captivating, animated videos. Animated illustration styles range from hand drawn, sketched looks to whiteboard animations, to full characters and colorful environments. Or you can add some “wow” with kinetic typography (moving text) and motion branding.
Unlike live action video footage, these elements are all digital – nothing exists until our creative video production team puts it together. You can use animation to:
- explain a high level concept in a quick, relatable way
- show a manufacturing process in a simple, streamlined way
- illustrate your unique process for providing service
- explore inside a machine too small or too dangerous to actually film
- float through the human body and demonstrate the effects of a medical procedure
- manipulate your logo for better brand awareness
- build a motion DVD menu, just like a national film release
Our team has over 30 years of experience in television production, radio, film, illustration, animation, graphics design, marketing, voice-overs and as on-camera talent. Watch the video to learn more about the steps we follow to explore, visualize, make, distribute and evaluate your video marketing.