All posts by Whitney Hahn

MPT to air documentary about Frederick County philanthropist

Maryland Public Television (MPT) airs George B. Delaplaine, Jr.: A Peerless Legacy, Sunday, November 13 at 9:30 a.m.

Produced by Delaplaine Foundation in conjunction with Digital Bard, the 30-minute program traces the life and achievements of Frederick, Maryland native, communications industry pioneer, and philanthropist George B. Delaplaine, Jr. as told through interviews with colleagues, community leaders, family members, friends, and Delaplaine himself. (more…)

Read More

City of Frederick scores big with branding video

Recruiting IT talent through video gains fans and awards

The “Work Where There’s Room to Play” video received a Silver Award at International Economic Development Council’s “Excellence in Economic Development Awards Ceremony.”  This adds to the recognition the video already received in two previous competitions: (more…)

Read More

Check your flow, man.

mountain stream

Small changes in your marketing conversion paths add up quickly.

While we don’t create websites or manage email campaigns and social media posts for clients, we do touch those worlds often. We understand clearly how a marketing campaign video is typically shown on a website or social media property, and how the marketing conversion goal usually includes visiting a website.

So if there is a disconnect somewhere along the path, even if we are not in control of that part, the conversion success of the video to the website or lead generation opt-in suffers. That makes us look bad, and we’re really not down with that.

Here are four parts of your conversion path (or sales funnel, whichever term you prefer) that are worth a double check:

Read More

Frederick businessman and philanthropist featured in documentary.

Biographical documentary of Delaplaine Foundation, Inc., founder now available on XFINITY On Demand.

Delaplaine Foundation, Inc. has released a one hour biographical documentary on the life and times of its Founder/Chairman George B. Delaplaine, Jr., on Comcast’s XFINITY On Demand platform. The premiere of the project titled George B. Delaplaine, Jr.: A Peerless Legacy was presented by the Foundation in conjunction with Digital Bard Video Productions with a private community screening in March at the Delaplaine Visual Arts Center in Frederick. (more…)

Read More

Habitat Frederick gets free video to help boost applications

AAF-GF members team up with Leaders on Loan to produce new marketing materials

American Advertising Federation-Greater Frederick (AAF-GF) members Digital Bard introduces partnership between Leaders on Loan, a Frederick County Chamber of Commerce initiative, to help other nonprofits within the community. (more…)

Read More

See Whitney Hahn speak at #BankSocial Conference

Digital Bard’s Managing Partner joins other top minds in banking in New Jersey, April 7-8, 2016

Building Relationships with Online Video

(more…)

Read More

How to apply for an internship in video marketing

NavSquare_InHouse-Training

It’s February, so we’ll soon start hearing from students who would like a summer internship with us. I love that. I love the new energy and new perspectives and I want to say “yes” to them all. But I can’t, and there are two main reasons why – myths about internships. And there are some actions you can take to make me want to invest in you.

Read More

Wanted: Business Development Rep

help_wanted

Digital Bard Video seeks relationship builder to expand Sales Team

About this sales job:

You’ll expand our client base through selective outreach to marketing directors and CEOs in our key industries of education, tourism, tech, manufacturing and professional services. You’ll find and close new opportunities, keep and grow existing relationships, and reactivate dormant clients.

Read More