How to Reduce Site Bouncing
How long do people stay on your site? If they turn on their heels and leave right after arriving, you’ve got bouncers.
And no, we don’t mean burly, bald guys in black t-shirts.
Check out your site analytics: “As a rule of thumb, a 50 percent bounce rate is average. If you surpass 60 percent, you should be concerned. If you’re in excess of 80 percent, you’ve got a major problem.” -Inc.com
So how do you combat high bounce rates? Well, numbers don’t lie.
Visitors who view video on retail sites stay 2 minutes longer than those who do not.
A visitor who watched a product video is 85% more likely to make a purchase than if they hadn’t.
Is it any surprise that we love video? This stuff is straight-up magic.
What raised conversion for your business in the past?