Frederick Tag

When dropping the curtain raises the bar for a community bank.

If relationships are really at the core of your business, and you aren't afraid to be human, then a behind-the-scenes campaign may be perfect for you. It's been a very well-received, integrated marketing adventure for Frederick County Bank.

Not so fast, D.C.! The City of Frederick shows exactly what we have to offer at Friday's Movie Night on the Creek.

There is a lot of pride roaming the streets of Frederick. And when you ask individuals employed in the City of Frederick, there is almost an unspoken secret they all share. Yes, Frederick is a great community to work in. And the City of Frederick just can't hold back this secret any longer. So Digital Bard created a powerful recruitment video for businesses in the technical fields, made possible by deep and long standing relationships with others in the community. Here's how...

Structured video set elevates a video tour to a strategic marketing toolkit.

When this state-of-the-art center launched the new website and opens its doors, they wanted guests to know what to expect, from the facility, to the staff, to their philosophy on personal defense. Four short videos captured the atmosphere and let the team educate potential guests in their own words.

Switched names becomes possible with motion tracking (and patience)

The Crowley Company in Frederick, MD offers archival equipment and services, making it possible to get those boxes of slides or cabinets overstuffed with files digitized and searchable with ease. 

Celebrating the Bee’s Knees in Advertising!

The American Advertising Federation - Greater Frederick (AAF-GF) is celebrating their 25th anniversary this year and so of course that means that this year’s Awards Ceremony had to be extra special! This year’s theme centered around the roaring 20’s and the prohibition era. We celebrated the art of advertising in an atmosphere of jazz, glitz, and a little underground speakeasy to keep out of sight from the coppers (let’s see, just how much 20’s slang I can use here).

Digital Bard's Whitney Hahn teaches about the use of video in social media at the Frederick County Chamber of Commerce sixth annual New Media & Technology Conference (Fred NMT). Fred NMT brings expert local presenters together to discuss tools and strategies that help organizations create...