Content Creation – Video Production

Suggested questions for finding your next great video production partner.

Last week, I was on the phone with a potential client who shared that they've never created a video before. Quite openly, she asked, "What should I be asking?" I think it is a really self-aware thing to ask, and here are five critical questions to get you pointed in the right direction.

Say goodbye to boring email signature lines by adding a short video.

Video email signatures are the perfect digital equivalent to a business card,  and allow you a lot of flexibility in how you choose to express what it is that you do, where you do it, and what you’re trying to accomplish. Here are four reasons why you (almost) definitely need your very own, plus a few rules to follow to achieve the best results.

AAF-GF members team up with Leaders on Loan to produce new marketing materials

American Advertising Federation-Greater Frederick (AAF-GF) members Digital Bard introduces partnership between Leaders on Loan, a Frederick County Chamber of Commerce initiative, to help other nonprofits within the community.

Video Product Demo Explains a Highly Innovative Cooling System for Growing Facilities

Stulz is a global provider of large scale cooling solutions. Their most notable application is in data centers. However, they have recently unveiled an innovative new product for cooling the mass production of medical marijuana. At their latest manufacturing trade show, they utilized the advantages of video to explain and showcase their new product.

Technical High School promotes open house with TV commercial.

We had the pleasure of working on another project with one of our clients, Dauphin County Technical School (DCTS) in Harrisburg, PA. In the past, we created an online video campaign for DCTS, (which can be seen here) showcasing all the different programs that the school has to offer. When the time came to promote an upcoming open house for students and families, they reached out to us to help them create a 30 second television commercial.

Extending the life and relevance of old or outdated videos

YouTube has just celebrated their 10 year anniversary and Vimeo has been around for over 11 years. Video has become a standard if you want to take your marketing to the next level. So if you caught the wave, you may find that you have videos from a few years ago or more.